Benefits of using VoIP for small business

VoIP telephony has all the advantages of fixed telephony - a number in any numbering zone, stability, and quality of calls - at the same time, it is still cheaper. Despite the price battles conducted by operators for years and the gradual price levelling, it still allows reducing the cost of calls by up to several dozen percents.

At the same time, VoIP for small business offers access to services that are missing from the offer of mobile operators, and which are very important for business. One of them is IVR, a service that allows you to generate automatic voice announcements, also using voice synthesis. Using a very transparent graphical interface, the customer can set up notifications within a few seconds, which will be broadcast after the customer selects a given phone number. These can be announcements informing, for example, about the unavailability of the subscriber at certain times and the possibility of redirecting a call to a given department. VoIP for small business can also independently set up internal numbers in the company, as well as set up call forwarding.

VoIP for small business also allows you to record, redirect or queue calls as well as receive calls directed to a fixed telephone number via a mobile phone. In practice, this enables the creation of a virtual office.

The hotline service is a very interesting service available in VoIP for small business. The customer calling 80x number is unobtrusively directed to a landline or mobile phone number defined previously by the helpline owner. This is an excellent solution especially for clients operating in many locations.

It should also be remembered that in the era of the electronic economy when the relations between the client and the company become more and more anonymous, the landline phone is for many consumers a confirmation of the company's position, a clear signal that the company has its headquarters and is not a virtual product. A company that wants to have a landline number is increasingly opting for VoIP telephony. It provides a landline number and at the same time is cheaper, more functional than traditional telephony.

IP telephony will co-exist with mobile telephony, complementing it, for example, where the operator's range is insufficient. At the same time, it will increasingly supplant traditional fixed-line telephony. This is a trend observed both in the United States and EU countries.

How to implement VoIP for small business

There are several ways to implement a VoIP for small business - the simplest is to expand the existing telecommunications infrastructure in the company with Internet telephony using VoIP gateways, which can be connected to existing telephone sets or a central office. This solution will allow you to keep existing devices (e.g. system phones) and employees' habits while taking advantage of the possibilities offered by internet telephony - cheaper or even free calls.

More advanced implementation will involve the purchase of VoIP phones and a new telephone exchange - it is worth considering them when creating a new telecommunications system. Such a solution, in addition to reducing costs, brings a number of new opportunities such as a central telephone directory, phone and video conferencing, the possibility of joining branches, logging into the camera with a PIN code, so that an employee who goes on a business trip to another branch of the company could use any phone as if sitting at your desk.

In many cases, the telephone exchange can be replaced by solutions operating in the cloud, which are maintained by the operator. This is a particularly interesting solution for small and medium-sized companies that do not have specialists who could handle the physical headquarters. Often, cloud solutions are offered at the price of a telecommunications service, so it is also important in determining the budget of the entire deployment.

Should you use VoIP for small business?

Cloud solutions (so-called SaaS - software as a service) are recommended for small and medium-sized enterprises, which in this way will not bear the costs of both maintenance and development of telecommunications infrastructure in the future, and all functions of the physical headquarters will be taken over by a cloud-managed service via a web browser (e.g.: voice announcements, call forwarding, queuing, simple integration with external systems, internal numbers).

It should be emphasized that after choosing the method of implementation, or already during it, a telecommunications operator should be selected, which will provide the virtual exchange as a service or whether it will integrate and launch the telephone exchange purchased by the company. To launch Internet telephony in the company you will also need an internet connection.

Expand your company with VoIP for small business

With the development of the company, not only turnover, but also a responsibility. For example, let's take an e-commerce, where this development can run extremely fast (if it does not end in a fall, which meets more than half of new e-stores). As various studies show, a quarter of Internet users after bad shopping experience will never return to the online store that delivered them. What's more, for as many as 42% of respondents, such elements as physical information, company's address or telephone contact are important.

Customers like to call, and the store is bigger and the turn is higher - this contact will be more frequent. At some point, the cell number on the store's website will not be enough and it will be time to organize a professional hotline, which is easier to get through to, and it is easier for employees to handle it.

VoIP for small business platforms are created for such solutions, thanks to a lot of functions like IVR menu, queuing calls and automatic messages. There are solutions available at the price range of even small companies on the market.

A developing company must improve not only the offer or the website - it must remember about customer service so that everyone cannot lose two.


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